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If you didn’t know yet, WeChat is a mobile phone text and voice messaging communication service developed by Tencent in China. It was initially launched as Weixin in China in January 2011, with international language support in October 2011. It was subsequently rebranded as WeChat in April 2012, to appeal to the worldwide market. As at March 2012, WeChat had 100 million strong users which, quickly rose to 200 million in September 2012, and now boast a 300 million user accounts in January 2013.

WeChat provides multimedia communication flexibility and convenience with text messaging, hold-to-talk voice messaging, broadcast (one-to-many) messaging, video chat, photo/video sharing, location sharing, and contact information exchange. WeChat also supports social networking via shared streaming content feeds and location-based social plug-ins (‘Shake’, ‘Look Around’, and ‘Drift Bottle’) to chat with and befriend local and international WeChat users. WeChat is available for global use by supporting up to 17 languages including English, Chinese, Indonesian, Portugese, Thai, Vietnamese, Russian and Bahasa Malaysia.

WeChat is now available on iOS, Android, Symbian, Blackberry and Windows Phone devices, making it the first and only social messaging application available on all major mobile platforms. Supported on Wi-Fi, 3G and 4G data networks, WeChat is an extension to its user’s social life with creativity, fun, flexibility and convenience all in an application.

For downloads and more information, please visit www.wechat.com

Was cordially invited to attend WeChat 2013 party which was held at the Neverland last Tuesday.